Why do most of the start-ups start with a jolt, but slowly fade out as business grows? The reason is- Mismanagement. As business grows, so does the need for managing it, retaining the customers, improving customer support and, of course, productivity. There are softwares available which can enable a business, may it be of any size, to manage the business, customers and workflow so efficiently, that it results into growth in productivity.
CRM is customer relationship management software designed and developed for ease in every day sales, leads, customer and workflow management.
Let's have a look at: What is CRM and whether CRM is required for your business.
CRM can help in:
A CRM brings with it seamless, errorless and effortless management of leads. The leads are captured, nurtured and brought to closure in lesser time and without missing any data.
CRM Functionalities:
CRM is highly effective in analysing and studying the customer preferences and their purchase patterns, which enables devising of proper marketing and selling strategies.