How cloud CRM will help small businesses succeed

Posted on July 21, 2015 by maplespeaker

For a long time in the business industry small businesses have missed out on the opportunities that are available to the bigger companies due to a much smaller budget.

Feeling undervalued and sometimes discriminated against, as a small business it can be hard to prove your worth when there’s very little out there to help give you a boost.

For any business, Customers are the bread and butter of all that they do, and all that they strive to achieve, so creating a platform in which any business can utilise the system to stay connected with their customers is a push in the right direction, not only to help build relationships but also to better them.

Managing potential leads and retaining new customers is a difficult task enough when you’re business isn’t equipped to cope with such intense demands, but streamlining these needs into one complete package can bring much success to the way your business moves forward.

Any financial costs take a lot of consideration especially when it comes down to marketing budgets, but small businesses can now tap into the benefits of CRM-Increase productivity,Complete mobility,Increase security,Streamline marketing,Flexible growth,

Just when you thought that as small business you’d have to struggle on your own,Cloud CRM brings you the flexibility and management that’s so desperately needed in the early stages of business.

In essence CRM focuses on the customer relationship, and the best relationships will help you to succeed no matter your size.

CRM that connects you with your customers

Posted on December 18, 2013 by maplespeaker

Data, data & data! Lots of client related data. All the data are scattered between your employees and sales team. All are managing and tracking client details in excel sheets, notebooks, etc. And finally you are unable to get the right information when needed? Is that how you had planned your business to work?

We don’t think so! Getting new customers and growing profits is one part and managing your business process efficiently and analyse how your business is performing and increasing profits much more is the second part which is highly important in the present competitive market.

Your unstructured data may not be helpful if right details are not available at the right time.

Your client data is an important asset of your company and you need to make sure that the right details are captured, categorized and stored. The customer data need to be made available as needed to your business departments and must be up-to-date.

A shift to a cloud based CRM solution can be the perfect choice to manage your business efficiently. You can define your requirements and chalk out your need for a CRM.

You would need CRM to –

Increase Sales?
Categorizing and managing your client details?
Build better connection with your Customers?
Improve your Marketing campaigns?
Integrat your website, emails and have all the details captured at one centralized location?

Once you design your ideas and the needs for a CRM software, you would be able get a better view of why you would need a CRM solution.

CRM is not just a tool to manage your process. It helps you to save time and money and leave you free to grow your business in other ways.

Are you considering to use a CRM? Do you want to try and find out what solution best suits for you? Check Maple CRM If you want to find out more details, please get in touch with our team and we will be able to help you with a better solution for your business needs.

Scope of CRM Software for Small Business

Posted on July 4, 2013 by maplespeaker

With the growth of plenty of businesses in India, most business and organization owners are looking forward for different strategies for success in their organizations. More and more businesses are increasingly realizing the importance of customers for their businesses and therefore trying to find out the right way of managing a good relationship with customers.

CRM, when implemented into a business process can smoothly help in handling information and data related to customers by means of which the needs and feedbacks of the customers can be easily tracked and monitored. It can also help the business in maintaining a smooth relationship with the customers, while at the same time the customers can also be satisfied.

Customers are important for any business, and therefore every organization should make use of the best strategy in order to maintain a long lasting relationship with the customers. With the help of CRM Solutions, it becomes easier for a business to track information about the existing customers as well as new clients.

CRM is a great way through which customer capacity of a business can be enhanced to generate maximum sales and profit. As a result, the growth opportunities of the business, as a whole can also be enhanced.

CRM Software Solution helps a growing small business to gain the maximum benefit from their customer data as well as effectively integrate sales, marketing and customer service data into one secure easily accessible database. This helps to streamline business processes and enables the users to successfully manage all aspects of customer interaction, from customer acquisition to sales to post-sales customer service and retain long term customer satisfaction and relationship.

Do you use CRM for your business?

Posted on August 13, 2012 by maplespeaker

The most critical aspect of the business is to administrate all your sales leads. It starts from generating leads, having it stored and storted, moving the qualified ones into a different bucket, following up with the leads regularly, handling email marketing for these leads etc. Tracking, sorting and nurturing the leads is a tremendous job for your sales representative. How best can you help them out to efficiently manage this process?

If you are thinking of excel sheets, sticky notes and a huge storage device then let me tell you that you infact increasing their work load than decreasing. These are not the better way to keep track of the prospects. There is a better way – thankfully. It is called a CRM.

A CRM is a customer relationship management system that helps you to keep a track of important information about your customers, prospects etc. It is a way to centralize your business communications and resources. If you haven’t still realized the need or importance of CRM, have a look at this CRM article.

It would be too difficult to handle all those paperwork at your desk, clients contact info and follow up details on sticky notes. It may just lead to missing of the very important details of clients and may even endup in not following up with your client for the payments due. No business would definitely think of messing up with the business process.

So here are some of the benefits of using CRM that may help you to really understand the need for such a system:
1. Organizes your business records.
2. Manages all your key contacts.
3. Can create schedules and let the system remind you.
4. Lets you easily monitor your business process.

These are just few of the simple things that CRM can do for your business. There are many more such benefits that can ease your day to day business operations, improves the efficiency of work and bring more profits.

Need a few ideas on what kind of solution would best suit your business? Here is a recommendation to get connected to: Clientfisher – Business Cloud Solutions.

You need your customers more than they need you!

Posted on July 2, 2012 by maplespeaker

Today customers have more choices than you in the market. Customers can easily find whatever they need from anywhere and at anytime. So it is easy for them to find a suitable, less expensive and more valuable product than you finding more prospective customers.

Take an example where you are a customer of some company. You collect more information about what you want to buy and what offers are provided plus you also see how much reliable and cost effective the product is. That’s because you know that no matter what, you will not compromise in buying it and will make sure to buy the right one that is going to be useful. The same applies to your customers too.

So when a customer tries to find some product or goods, he would simply go to Google first and type in what he is looking for. He would get a list of companies that would offer him the product. He will try accessing the first few and explore the details. He may even try calling the phone numbers available on the website. Imagine that he would access your website here. What if that it is after office hours and there was nobody to pick up that phone at your office? Yours may be a small company not having the 24 hours call center team. Does that mean you are going to miss out that important lead? Definitely YES! The customer would simply browse few more websites and contact your competitors. That’s simple. He may never call you back and you would never even know that you missed a lead.

So what kind of solution can help your company to get these leads? Maple CRM offers Zipdial Integration that lets you have a 24 hour toll free number for your company. Whatever time the lead tries to call your company on that number, the information is tracked in the CRM and Maple can send a quick message to you either on email or SMS. This would let you contact the customer immediately or according to your convenient time. Maple ensures you that you will never miss a lead who is trying to contact you.

What if the customer sends an email instead of calling? Do we have any solution for that? Oh Yes! We have something similar to the above solution called Website Integration, where in whenever the customer sends a message through your website, it will automatically be captured in the CRM system and instantly an email or an SMS can reach you or the desired sales executives to call back the customer. That’s again a solution for you to never miss out any lead and to contact the customer immediately and not letting it go off to your competitor.

For more questions, regarding this feature or anything about the Maple CRM product, kindly write to us at info@maplecrm.com

Want to check out our pricing options? Just visit our website at http://maplecrm.com

Remember that you need your customers more than they need you!

CRM leads and contacts

Posted on April 11, 2012 by maplespeaker

Sales pipeline in any CRM deals with leads, opportunities, contacts and accounts. A lead record is created when an individual shows interest in your service or you contact him for offering service. The lead is a very light weight source in CRM which may or may not get business.

The sales team uses this lead for connecting and offering the business service and trying to convert it into business. If there is any further interest shown by the lead, it could be then converted to ‘opportunity’. An opportunity contains additional information of what product or service he is interested, possible time for conversion etc. The opportunity can then be closed by the sales team or it can continue to be a business.

A contact in CRM is an individual having primary contact address. In the sales pipeline, a lead can directly moved to contact skipping the opportunity stage.

Getting leads has different means. It could be through the pile of contacts that you have received by a survey or by attending tradeshows, or directly purchasing leads. So with this set of leads, the sales team can work on to qualify the promising ones and dump the rest. The important feature of the lead management is that you have sorting and grouping option which helps for categorizing.

Lastly, the account record in the CRM system manages the complete life cycle of a company(your client). All the company related information is stored and accessed whenever required. Service tickets, activities and assignment, schedules and tracking act as an important feature in account management.

So leads could be referred as temporary lists and contacted ones could be moved to a different stage, remaining still stays in the lead list or could be dumped. Do regular housekeeping on all the leads, contacts and accounts so that you have updated and clear customer related information.

Free CRM – Is it really worth?

Posted on March 1, 2012 by maplespeaker

Before implementing a free CRM, you should compare the benefits and drawbacks of it with the paid CRM solution to ascertain the best results and to clarify whether the free CRM solution will be able to carry out the customer management needs.

Many companies are offering free CRM solutions, with some upfront benefits. Free CRM may be the right one for you if you’re a start-up organization still growing your customer contacts list.

Not to forget, that free CRM tools allows you to try before you make a purchase.

If the free application can give you what your business needs without any compromises then better grab the one. But if getting it will eat up your resources as they spend time in figuring it on how to use it, then better to go for a paid one which would offer user friendly and efficient features.

Note that when you plan to upgrade your system to a different one can be a painful experience. Migrating the complete data is a real headache. So if you are expecting to grow anytime soon, then keep this in mind. Also, if you do select a free system, can it be upgraded for a fee? That would solve your worries of upgrading by paying as you grow.

Also will you get enough support for free tools if any queries or issues? Many free CRM tools have their limitations like amount of data that you upload or no of files you upload, no of contacts you can add etc. There are chances that you are entering duplicate customer data instead of realizing that the customer information already exists. You may be restricted in running necessary searches or getting reports. When it comes to paid CRM, these options are all included.

In some cases, you can go for 15-30 day free trials or opt for paying nominal fees to start and use it for few days before purchasing the entire CRM application. This helps in understanding the CRM before considering it for your business.

On the whole, free CRM tools are worth for start-up organizations only. Free CRM solutions are not a perfect solution because as you grow you’ll find out that you need a robust solution. Instead you can choose a paid CRM solution with the least available package and further upgrade it when required.

Simple online hosted CRM for small business

Posted on October 11, 2011 by maplespeaker

Many companies invest on high cost CRM software and use it for their business activities but the end of it all they find issues in using the software just because of its complexity usage. Yes, softwares with many complexity features which may or may not be required for your business end up in loss of time and energy. Finally, you may not see any growth in your business.

It is always necessary to find a right CRM solution which meets your requirements and suits your type of business. A software can be used extensively only if the user finds it useful and easy to use. Having an effective CRM for your business process brings a productive workforce and an extremely convinient interface which inturn saves time and money.

Small and medium sized businesses want one solutions that has everything together. Users should be able to use the software and its functions without much difficulty as people don’t want to sit in a training class to learn how to use the CRM software all day instead of working. Hence, CRM’s should be flexible and easy to use. Many CRM Software vendors offer hosted versions of CRM products where there is no installation required and CRM implementation happens pretty fast.

Web based CRM is a flexible and cost-effective business model. Web based CRM (also referred as Hosted CRM, Online CRM) is a software deployment and ownership strategy in which a company hosts its customer relationship management (CRM) on servers via the Internet. It makes it possible for anyone in the company to access the software. All you need is an internet connection and you are ready to handle your business efficiently. Web based CRM Software model is said to decrease cost and allows a company to focus more resources on its main business areas.

The operating costs are much lower as web based CRM systems are maintained by the provider and not by the subscriber. Data backup and other security, software upgrades, and application maintenance are all taken care by the provider itself so it requires no additional on-site staff to be employed for maintenance purpose.

Simple Web based CRM software can be implemented much faster than traditional on-premise CRM systems. Business persons just need to subscribe for required features and pay the minimum subscription amount. Almost immediately the small business online CRM application can be accessed and used in a secure hassle-free manner, without expensive installation or customization.

Web based CRM solutions are location and computer independent, so small business CRM users are free to use their CRM tools anywhere, any time.

Simple web based CRM software

Posted on September 30, 2011 by maplespeaker

Web bsed CRM is a flexible and cost-effective business model. Web based CRM (also referred as Hosted CRM, Online CRM) is a software deployment and ownership strategy in which a company hosts its customer relationship management (CRM) on servers via the Internet. It makes it possible for anyone in the company to access the software. All you need is an internet connection and you are ready to handle your business efficiently. Web based CRM Software model is said to decrease cost and allows a company to focus more resources on its main business areas.

Web based CRM solutions are location and computer independent, so small business CRM users are free to use their CRM tools anywhere, any time.

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CRM software for Immigration & Overseas Education

For a long time in the business industry small businesses have missed out on the opportunities that are available to the bigger companies due to a much smaller budget.